The Rise and Evolution of Decentralization Token Launch Platforms

Decentralization token launch platforms are typically operated by blockchain projects or decentralized exchanges, providing emerging projects with a channel to issue tokens to the public. These platforms not only offer fundraising opportunities for project parties but also allow investors to participate early in high-quality projects. Recently, a new type of token launch platform has emerged, focusing on the issuance of meme coins, which have several notable characteristics compared to traditional platforms: lower market capitalization of launched tokens, circulation rate close to 100%, primarily issuing meme coins, and lower issuance thresholds for users, resulting in a higher potential wealth effect.

The main functions of this type of platform include:

1. Raise funds for the project, used for development, marketing, and other aspects;
2. Assist project direction early investors in distributing tokens, usually launching at a lower market value to attract participation;
3. Use popular events or IP to gain a large amount of traffic and attention;
4. Create huge profit opportunities for early participants through low market cap on-chain and potential market recognition, promoting rapid community diffusion.

Since a well-known platform achieved great success last year, Token launch platforms have become the first choice for many development teams and public chains. However, most attempts ultimately ended in failure, and the market consensus on meme coins remains concentrated on a few platforms.

Recently, a well-established meme coin project has launched its own Token launch platform, with several of its meme coins having previously surpassed a market cap of $10 million, showing a strong start. On the other hand, a Token launch platform focused on AI agents has recently introduced new participation methods and activities, with its native coin doubling in price within a week, demonstrating some effectiveness of the new initiatives.

Although these platforms all fall under the category of token launch platforms, they exhibit significant differences in functionality and features. Let's delve into the unique aspects of these platforms and the token projects worth noting under their umbrella.

Platform A: High Returns and Controversies Coexist

This platform sparked a meme coin craze in the second half of 2024, with daily revenue exceeding $7 million at its peak. Even with the current decline in meme coin popularity, it still maintains a daily revenue level of about $1.5 million. Since its launch, the platform's total revenue has surpassed $600 million, earning it the title of the industry's "money printer."

However, the platform's operational strategy has sparked some controversy. Unlike other native projects, the platform has chosen to continuously convert the earned native Token into stablecoins, rather than staking or operating nodes. Since 2025, they have sold a total of $317 million worth of native Tokens, an astonishing scale.

This approach not only looks unappealing, but combined with some previous negative events, it has led to the platform, despite its strong profitability, failing to gain substantial support from the ecosystem foundation.

In terms of token types, this platform has become the preferred choice for issuing meme coins, covering a variety of themes ranging from animals, puns, news events to AI. Basically, any concept you can think of could potentially turn into a meme coin project here.

Platform B: The Eco-Friendly Newcomer

In contrast, this platform has greater authenticity within the ecosystem. As the most representative meme coin project on the chain, it has been deeply involved in the ecosystem over the past four years and frequently participates in various offline activities. This long-term involvement and contribution have earned the platform more recognition and support within the ecosystem.

In terms of platform mechanism, this new platform behaves more "altruistically". It uses revenue (1% of transaction fees) for platform operation and growth, supports validators to promote DeFi development and protect the network, and repurchases and burns platform Tokens. In addition, the platform also collaborates with other important projects in the ecosystem, demonstrating its commitment to the development of the ecosystem.

Currently, the platform's highest market cap Token is inspired by a famous internet celebrity cat, with a peak market cap of 38 million dollars. In addition, the platform's eponymous Token and another Token that gained popularity due to the founder's actions are also worth noting, with market caps of 4 million and 4.3 million dollars, respectively.

Platform C: Innovator of AI Agents

This AI agent launch platform, originally established on another chain, has recently expanded to a new public chain. Its business model is relatively simple: users need to consume platform tokens to create and trade tokens on the platform. However, as the AI craze subsides, the issuance of tokens on the platform has significantly decreased, from over 100 daily at its peak to currently less than 10.

To address this challenge, the platform recently launched a major update, including the introduction of a new points system and participation mechanism. These new features are designed to encourage users to participate more in platform activities, especially in large AI agent launch projects.

Users can earn points in various ways, including trading specific Tokens, holding platform Tokens, creating related content, and staking certain Tokens. These points can be used to participate in Token distribution, especially during the launch of major projects.

The platform has also designed detailed participation rules, including how to participate using point commitments, how to invest platform Tokens, and how to receive Tokens after the project's success. If the launch fails, all points and Tokens will be fully refunded, ensuring the users' interests.

For investors who are optimistic about the future development of this platform, there are several participation methods worth considering: directly purchasing the platform Token, buying related Tokens, or actively participating in platform activities. Each method has its advantages and disadvantages, and investors need to make choices based on their own risk tolerance and investment goals.

Conclusion

These three Token launch platforms each have their own characteristics and face different challenges. The first platform maintains its leading position thanks to strong traffic and profitability, but its operational strategy has sparked controversy. The second platform has gained recognition through deep community engagement and contributions to the ecosystem, but it faces the problem of distractions. The third platform is breaking new ground with an innovative points mechanism and AI agent concept, but it still needs to prove its long-term sustainability.

In the future, the success of token launch platforms will depend on their ability to find a balance between short-term hype and long-term ecological construction, as well as whether the project parties can continuously provide real value. For researchers and participants, in addition to focusing on platform traffic and token price fluctuations, it is more important to deeply analyze the core risks of each mechanism and their future development potential in order to find platforms that are truly worth long-term investment.